How to Fix My Amazon Account Suspended

If your Amazon seller account is suspended, time is of the essence. A suspension can halt your sales and tie up funds, but in most cases it’s a reversible problem. In this guide, we explain how to recognize a suspension, common causes, and the precise steps to appeal and get your account back in good standing. We also cover best practices—using AdsPower for secure multi-account management—to help you avoid suspensions in the future.

How to Check If Your Amazon Account Suspended

If your Amazon account is suspended, you'll be notified via email and through Seller Central. Look for banners or alerts on your Account Health page or in the Performance Notifications section. Common signs include:

• A message saying "Selling privileges removed"

• Inactive product listings
• Restricted access to Seller Central

• Inability to create listings or withdraw funds

Always monitor your Account Health dashboard and email for updates—Amazon clearly states they will notify you of any suspension. Prompt attention to these alerts can help you act quickly.

What Does an Amazon Account Suspension Really Mean?

When Amazon suspends your seller account, it means your selling privileges are temporarily revoked. You can't list products, access your funds, or fulfill orders—especially if you're using FBA. Your inventory may be marked unfulfillable, and disbursements are often frozen during this period, leading to potential financial losses.

Importantly, a suspension is not the same as a permanent ban. It's a temporary restriction, and Amazon typically provides a reason via email and Seller Central. With the right approach, you have a chance to appeal and reinstate your account.

To fix your suspension, start by figuring out why it happened.

Why Amazon Accounts Get Suspended？

Amazon suspends accounts to protect customers and maintain marketplace integrity. Common reasons include:

• Poor Performance Metrics: High order defect rates (ODR above 1%), late shipments (over 4%), or excessive cancellations (over 2.5%) can lead to suspension. Frequent returns, negative reviews, or customer complaints are also red flags.

• Policy Violations: Breaking Amazon's rules—such as manipulating reviews, listing prohibited items, or violating intellectual property rights—can result in immediate suspension, even for one complaint.

• Excessive Returns: Too many refunds or A-to-Z claims can increase your ODR and trigger a suspension, especially if products are faulty or buyers abuse the return system.
• Account or Identity Issues: Incomplete verification during changes to banking, tax info, or business structure can cause account holds or suspension.

• Multiple Accounts: Operating more than one seller account without approval is against Amazon's policy and can lead to all accounts being suspended.
• System Errors: Sometimes suspensions result from login anomalies or automated system mistakes, though these are rare.

In short: Most suspensions stem from poor performance or rule violations. Staying compliant and maintaining good metrics is key to keeping your account active.

Step-by-Step: What to Do When Your Amazon Account Is Suspended

It can feel overwhelming to have your Amazon account suspended—but with a calm, structured approach, you can significantly increase your chances of reinstatement. Here's a detailed guide to walk you through each step.

Step 1: Don't Panic—Assess the Exact Reason

Before taking action, you need to understand why your account was suspended.

Actionable Tips:

• Log in to Amazon Seller Central and navigate to Performance > Account Health or Performance Notifications.

• Carefully read the suspension notice. Pay attention to keywords such as:
  • "Order Defect Rate"
  • "Inauthentic"
  • "Late Shipment Rate"
  • "Linked Account Violation"
• Determine whether the suspension is account-wide or just specific ASINs.
• Use Amazon's Seller Central Help Docs to better understand policy violations.

Step 2: Collect Your Evidence

Amazon expects clear and verifiable documentation to support your appeal. Think of this like preparing for a business audit.

Suggested Documentation:

• Invoices: From authorized suppliers; include company name, address, phone number, and invoice date.
• Shipping Records: Courier tracking, delivery confirmations, and logistics provider details.
• Business License / Registration: Show proof of a legitimate operating business.
• Internal SOPs: Order processing workflows, inventory checks, or fulfillment procedures.
• Buyer Communications: Screenshots or transcripts of your responses to customer complaints.

Step 3: Write a Strong Plan of Action (POA)

Your POA is crucial for reinstatement. Keep it clear, factual, and solution-focused.

Structure Your POA:

1. Root Cause
Briefly state why the suspension happened (avoid blame).

✅ Example: High late shipment rate due to a third-party fulfillment delay.

2. Corrective Actions
List steps taken to fix the issue.

✅ Example: Switched to a faster logistics provider.

3. Preventive Measures
Explain how you’ll avoid future issues.

✅ Example: Daily order audits & inventory checks.

Key Tips:

✔ Use bullet points for readability.

✔ Be concise—stick to facts, no emotions.

✔ Attach proof (screenshots, invoices) if possible.

Step 4: Submit Your Appeal

Item	Required	Checked
Read Suspension Notice	✅	☐
Gather Invoices	✅	☐
Write Plan of Action (POA)	✅	☐
Upload Supporting Documents	✅	☐
Submit via Seller Central	✅	☐
Monitor Appeal Status	✅	☐

Once your POA and supporting evidence are ready, it's time to submit the appeal correctly.

How to Submit:

1. Go to Seller Central > Performance > Account Health.
2. Click on the "Appeal" button next to the suspension notice.

3. Paste your POA directly into the appeal form.
4. Upload up to 3 supporting documents (invoices, SOPs, screenshots).
5. Click Submit and wait—Amazon typically responds within 48 hours to 7 business days.

Additional Tips:

• Don't resend the same POA repeatedly if it gets rejected — refine and adjust it based on the feedback provided.
• If you don't receive a response after 7 days, use Amazon's official contact page:

Go to https://sellercentral.amazon.com/cu/contact-us, select "My issue is not listed", and provide a detailed description of your situation. The Amazon support team will reach out to assist you.

Best Practices to Avoid Future Amazon Suspensions

To keep your Amazon seller account safe and compliant, adopt these preventive practices:

1. All-in-One Amazon Account Management with AdsPower

• Secure Multi-Account Management

AdsPower enables sellers to safely manage Amazon multiple accounts by assigning each one a unique browser fingerprint and proxy IP. This prevents account linkage and ensures operational independence.

• Streamlined Team Collaboration

With role-based access and a detailed Action Log, AdsPower allows teams to share account access securely from different locations without triggering Amazon's security systems—perfect for growing businesses with multiple users.

• Automation & Competitive Intelligence

Using RPA scripts and APIs, AdsPower automates competitive analysis—tracking prices, reviews, and listing data—so sellers can react quickly and refine their strategies, all while staying compliant.

2. Monitor Account Health Regularly
Check your Account Health dashboard at least once a week. Pay attention to key metrics like Order Defect Rate (ODR), Late Shipment Rate (LSR), and Valid Tracking Rate (VTR). If any metrics are trending poorly, take corrective action immediately to avoid suspension.

3. Review Policies and Listings Monthly
Amazon frequently updates its policies and catalog restrictions. Regularly review your listings to ensure they comply with the latest rules. Tools like JungleScout can alert you to product restrictions or policy changes.

4. Avoid Black-Hat Tactics
Refrain from using unethical tactics such as fake reviews, misleading keywords, or bundling restricted products. Stick to white-hat practices, which will help you stay in Amazon's good graces.

5. Flag Risky SKUs and Disputes Automatically
Use automation tools to identify high-risk SKUs or buyer disputes early. By monitoring metrics such as return rates, negative reviews, or frequent customer complaints, AdsPower can help you detect potential issues before they impact your account health. This proactive approach allows Amazon sellers to resolve problems swiftly, maintain strong performance metrics, and reduce the risk of suspension.

6. Maintain Thorough Documentation
Keep detailed records of invoices, shipping logs, certificates, and communications. These documents are essential if you need to appeal a suspension or pass an audit.

7. Engage with Seller Communities
Stay informed about policy updates and trends by joining Amazon seller forums and communities. Networking with other sellers can provide valuable insights and alert you to potential risks.

8. Proactive Risk Management
Set up alerts for suspicious activity on your accounts (e.g., unusual logins or policy warnings). Use AdsPower to monitor and protect your accounts from potential issues.

Final Thought

While having an Amazon account suspended can be stressful, it's often reversible with the right approach. By understanding the cause, gathering evidence, and submitting a clear Plan of Action, you can improve your chances of reinstatement. Additionally, proactive measures like monitoring your account health and using AdsPower can help you avoid future suspensions and keep your business running smoothly. Stay compliant, stay informed, and act quickly when issues arise.

FAQ

Q1: How long does it take to unsuspend Amazon seller account?
A: It usually takes 48 hours to 7 business days after submitting your appeal. Complex cases may take longer, especially if multiple violations are involved.

Q2: Can I open a new Amazon seller account after suspension?
A: Opening a new account without resolving your suspension violates Amazon's terms and can lead to a permanent ban. Focus on recover your original account first.

Q3: Is using multiple seller accounts allowed?

A: Only with Amazon's written permission. Otherwise, use AdsPower to securely manage related accounts without triggering policy violations.